our story

chou chou


Since 2001, Chou Chou has been committed to the highest standard of excellence as a small women's shoe and clothing boutique. Thousands of loyal customers have helped us get on the map and we are proud to continue to service our diverse clientele. Over the years, we have always evolved to meet their ever changing needs. Our product selection has always been curated to make shopping effortless and enjoyable. 

One thing that hasn't changed, however, is our commitment to personalized customer service. Our favorite shopping experience is when we can encourage a woman to try a new style or designer (perhaps outside of her "box”), and more often than not she comes back or posts on social media about how many compliments she received on her new outfit. 

These are the moments give us great joy.  

Our website serves to enhance the shopping experience at Chou Chou. Our customers mean everything to us — and our store is curated to meet their specific needs and wants.  We genuinely care about how our customers are doing and what shoes, clothing and accessories would best suit your needs. 

Overall, our mission has always been about unique products, building relationships, and going the extra mile for our customers. 

It's a privilege to embark on what will soon be our third decade of Chou Chou! 

Visit Us

Our Hours

M-S, 10am - 6pm
Sun, 12pm - 5pm

Our Location

165 Rowayton Ave Rowayton, CT 06853